There are many listing faux pas every seller should avoid, and we’re going to count down five of the worst mistakes for you today.
Spring has sprung, which means many people are gearing up to put their homes on the market. Before you list, though, there are five common but crucial seller mistakes you should be aware of:
1. Not properly preparing your home for the market. Over-improving your property can damage your bottom line, but listing your home without bothering to clean or declutter is an even worse mistake to make. If you want to earn top dollar, the key is to strike a healthy balance between these extremes. Make strategic repairs and upgrades where they’re necessary, and make sure your home is generally neat and tidy.
2. Skimping on professional photography. It blows my mind that some people believe photos taken on a cell phone are enough. Our team knows that professional photography is key, and have even gone so far as to use video marketing for all of our clients.
"If you hire the right agent, they’ll help you avoid every mistake on this list. "
3. Only considering one pricing strategy. When we help clients, we present them with three options we believe will fit their market, needs, and home.
4. Picking an agent based on price alone. The saying “You get what you pay for” definitely applies here. If you hire an agent who lacks experience, skill, and a track record of success, your home sale will suffer. The key to selling quickly and for top dollar is to partner with an agent who has experience, a strong marketing strategy, and a gleaming performance history. If you hire the right agent, they’ll help you avoid every mistake on this list.
5. Overpricing your home. The idea that you can set your price high and simply negotiate down often does more harm than good. Overpricing can cause your property to sit on the market without any offers. Pricing your home at fair market value, instead, will surely bring better results.
If you have any other questions or would like more information, feel free to give us a call or send us an email. We look forward to hearing from you soon.